Category: Consulting
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Why: Asking the right questions leads to getting the right answers.
Table of Contents
In Short
Last time, we looked at steps to take on market research. See those steps here: How to Do Basic Market Research in 6 Steps?
This time, we will look at questions that we should ask in each element of market research, such as the research preparation phase, markets, companies, consumers, etc.
Below are the questions and also tips on where you can be looking for the answers! Enjoy : )
1. Research Preparation
Where do I ask quick answers?
- Questions: quora.com
2. Markets
How do markets develop in the past 5 years to the next 5 years?
- Google Trends: trends.google.com
Which opportunities can I benefit from?
3. Companies
Who are the leading players?
- Stock: seekingalpha.com
- Patent Check: freepatentsonline
Who are the main suppliers?
- North America: thomasnet.com
- Asia: alibaba
With what or where can I become the leader?
- Polling: pewresearch.org
4. Consumers
Is there a demand in the market? If yes, how much demand?
Who are my target customers?
- US Census Bureau: data.census.gov/cedsci
How do my target customers behave with my competitive offers?
- Crowd voices: reddit.com
- UK Consumer Behavior: acorn.caci.co.uk
Conclusion
To sum up, I wrote down some questions that help you answer important questions and resources for answers. I hope that this helps your market research like they help me : )